Amazon FBA, product listing, Seller Central, eCommerce 2025, private label

How to List Your First Product on Amazon Seller Central (2025)

Breaking into Amazon FBA can be intimidating—you’re not alone. This video takes you step‑by‑step through listing a new product using Berberine Tea as an example. Here’s a structured guide based on its walkthrough:

1. Enroll in Amazon Seller Central

  • Choose your selling plan—Individual or Professional.

  • Provide business information (tax ID, address, bank account).

2. Create a Brand Registry (if applicable)

  • If you’re launching a private label brand, register your trademark to access enhanced tools like A+ Content, custom listings, and brand analytics.

3. Add a New Product Listing

You have two options:

  • Offer an existing product (assign an existing ASIN).

  • Create a brand-new product listing when no ASIN exists.

4. Set Up Product Information

If you’re creating a new product:

  • Provide product name, brand, and manufacturer.

  • Select proper category and subcategory.

  • Choose an accurate condition (e.g. “New”).

5. Fill in Variation Options

  • If applicable, set up multiple variants (e.g. sizes, flavors).

  • Each variation receives its own SKU and tracking.

6. Write Pricing & SKU/Inventory Details

  • Define your SKU, price, and quantity.

  • Decide whether you’re self‑fulfilling or using Fulfillment by Amazon (FBA) (video uses FBA).

7. Provide Product Identifiers

  • Enter a UPC/EAN/GTIN code if you’re creating a new product.

  • Supply your Brand, Model name, and Manufacturer.

8. Compose Product Title and Description

  • Title: Clear, includes key terms (e.g. “Berberine Tea 120 caps – High‑Strength 500 mg”).

  • Bullet points: Highlight benefits, usage, key features.

  • Description: More detailed narrative—benefits, why choose your brand, etc.

9. Upload High‑Quality Images

  • Showcase multiple angles.

  • Include lifestyle shots and close‑ups.

  • Use high resolution with white background where possible.

10. Optimize Keywords and Backend Fields

  • Optimize visible content for Amazon SEO.

  • Fill in backend search terms with relevant, non‑redundant keywords.

11. Review & Submit Your Listing

  • Carefully review all details.

  • Click Save and Finish.

  • Amazon may take hours or days to publish the listing, depending on review times.


📝 Additional Tips from Video

  • Keep your listing concise but informative—prioritize clarity over fluff.

  • Label product variations clearly (e.g. “Mint vs Original flavor”) to avoid confusion.

  • Use logical SKUs (e.g. BERB120-MINT) for inventory ease.

  • For FBA, upload product info and shipment plan separately to Amazon’s logistics network.


📌 Why It Matters

This walkthrough covers everything a first‑time seller needs to get started in 2025:

  • Covers searchable keywords, image strategy, and brand identity.

  • Uses a real-world example (Berberine Tea) to illustrate process.

  • Updated for current Seller Central interface.

If you’d like me to expand on any piece—such as crafting keyword-rich listings, brand registry steps, or optimizing FBA marketing—just let me know!

Leave a Comment

Your email address will not be published. Required fields are marked *

Contact us !

Free case evaluation

Please fill in the form and we will get back to you within 24 hours for a free case evaluation at no obligation.